Degrees of Separation on LinkedIn

February 23, 2010 at 6:55 PM (work) (, , , )

One of my friends who is less versed in the ways of social networking (read: knows absolutely nothing whatsoever about it) has recently joined the ranks of the many who are looking for employment (yours, truly included . . . anyone looking for a PR practitioner?).  We were chatting via E-mail and I mentioned that I was doing some research for BU PRSSA’s PR Advanced, taking place this Saturday (more to come in my next post on that one) with LinkedIn, when it hit me that I may as well have been telling her about the nuances of the Chinese language.  I decided to send her a quick E-mail explaining the degrees of separation and how they could benefit her.  About six seconds later, I decided to include the relevant portions on my blog for other lay people who may be interested in exploring LinkedIn.  Check it out below.

LinkedIn In iconStarting out with LinkedIn to see who I know.  Time for your first factoid about the uses of LinkedIn!

LI sorts users in your network by degrees of separation: people with whom you are friends, colleagues or what-have-you are in your 1st degree network.  People to whom you are not directly connected, but your friends are, are in your 2nd degree network.  People your 2nd degree contacts know are in your 3rd degree network.  Outside of that, users are considered outside of your network.

Use the people in your 1st degree network to “get introduced” to people in 2nd degree networks.  I personally would try to do that outside of the site, but if your contacts are geographically inconvenient, then LI may be the way to go.  I find it’s a great way to see who you do and might know all in one place, though.  Imagine the fanciest Rolodex, ever.

Questions?

It’s an incredibly basic explanation, but for the LinkedIgnoramus, it gets the point across, no?  That said, my friend just responded to that E-mail, saying that is was so helpful that she printed it out and put it in her contacts file.  Boo-yah.

Today’s Tunes
“Drink Whiskey And Shut Up,” Brian Setzer
“That Old Black Magic,” Tom Jones
“You and Me,” Lifehouse
“Angry,” Matchbox Twenty

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