January Networking Events: Where Will You Be?

January 2, 2012 at 4:10 PM (Events) (, , , , , )

We all (should) know by now how much I love talking to strangers about public relations and the like, and what better way to do that than via industry networking events? Below is a rudimentary list of goings-on this month that I’d consider attending. For some reason I don’t hear about most events until a few days beforehand, so if you know of any others, send them my way and I’ll see about adding them here.

Beantown Social, January 16 – Boston
http://www.eventbrite.com/event/2536095530/esearch?srnk=8
A free mix-and-mingle for social media folks at Sonsie, in Boston’s Back Bay. 21+. UPDATE: This event is booked, but there’s a waiting list. Who knows? If I don’t go maybe you’ll get my ticket.

Bruins Pre-game Meet-up, January 19 – Boston
http://bit.ly/xwQw1F
The Social Media Club of Boston and LPP are partnering up at the Greatest Bar for a little pre-game networking in advance of the Bruins/Devils game. Go B’s!

Boston Media Makers at NIGHT, January 22 – Boston
http://bostonmediamakersatnight2012.eventbrite.com/
Back at Sonsie for some schmoozing, pizza, and an optional regifting-tastic Yankee Swap extravaganza.

BostInno Meet Up, January 24 – Boston
https://www.eventbrite.com/register?orderid=64380364403&ebtv=C&eid=2557144488&client_token=noqueue
Like beer, networking and BostInno? Of course you do. Swing by, rub some elbows and have a good time.

Boston’s Media Best, January 24 – Boston
http://www.pubclub.org/upcoming-programs
Details TBA from the Publicity Club of New England.

3rd Annual #MegaTweetup, January 24 – Cambridge
http://megatweetup3.eventbrite.com/
A tweet-up celebrating tweet-ups. This thing is probably going to be monstrous, taking place at the Microsoft NERD Center.

How to Use Rich Media to Create Winning Campaigns, January 24 – Cambridge
http://prsaboston.org/meetinginfo.php?id=10&ts=1324659383
Head over to the Microsoft NERD Center to hear about how important it is to liven up content with media to tell a compelling story, courtesy of PRSA.

Where will you be this month?

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Degrees of Separation on LinkedIn

February 23, 2010 at 6:55 PM (work) (, , , )

One of my friends who is less versed in the ways of social networking (read: knows absolutely nothing whatsoever about it) has recently joined the ranks of the many who are looking for employment (yours, truly included . . . anyone looking for a PR practitioner?).  We were chatting via E-mail and I mentioned that I was doing some research for BU PRSSA’s PR Advanced, taking place this Saturday (more to come in my next post on that one) with LinkedIn, when it hit me that I may as well have been telling her about the nuances of the Chinese language.  I decided to send her a quick E-mail explaining the degrees of separation and how they could benefit her.  About six seconds later, I decided to include the relevant portions on my blog for other lay people who may be interested in exploring LinkedIn.  Check it out below.

LinkedIn In iconStarting out with LinkedIn to see who I know.  Time for your first factoid about the uses of LinkedIn!

LI sorts users in your network by degrees of separation: people with whom you are friends, colleagues or what-have-you are in your 1st degree network.  People to whom you are not directly connected, but your friends are, are in your 2nd degree network.  People your 2nd degree contacts know are in your 3rd degree network.  Outside of that, users are considered outside of your network.

Use the people in your 1st degree network to “get introduced” to people in 2nd degree networks.  I personally would try to do that outside of the site, but if your contacts are geographically inconvenient, then LI may be the way to go.  I find it’s a great way to see who you do and might know all in one place, though.  Imagine the fanciest Rolodex, ever.

Questions?

It’s an incredibly basic explanation, but for the LinkedIgnoramus, it gets the point across, no?  That said, my friend just responded to that E-mail, saying that is was so helpful that she printed it out and put it in her contacts file.  Boo-yah.

Today’s Tunes
“Drink Whiskey And Shut Up,” Brian Setzer
“That Old Black Magic,” Tom Jones
“You and Me,” Lifehouse
“Angry,” Matchbox Twenty

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Learning to Network

February 10, 2010 at 9:53 PM (Happenings, Musings, work) (, , , )

Yesterday morning, I attended a job seeker/ networking breakfast and panel hosted by the Publicity Club of New England, or the PubClub.  Like every other PubClub panel I’ve attended, the participants were experienced and thought-provoking:

Joe Burke, Text 100Pubclub Publicity Club of New England
Priscilla Claman, Career Strategies Incorporated
Ted Chaloner, Chaloner Associates
Joe Pothier, The Boston Beer Company
Jodi R. R. Smith, Mannersmith
Liz Woodhouse, Schwartz Communications
Kirk Hazlett, Curry College (moderator)

PR, HR and etiquette specialists alike all had valuable points to make regarding résumés, networking, social media and informational views: some dos, don’ts, and of course some anecdotal gems.  I attend such functions to learn, and what better way to learn than to share with others?

For instance, when it comes to events, networking or otherwise, be on time (or close, at least).  Not only is it courteous, but I’m sure I also would have enjoyed breakfast.  Tardiness also makes you memorable in a perhaps less desirable way.

There is no one job market, according to Ms. Priscilla Claman.  Rather, there are several markets, characterised by industry, geography, expertise, and so on.  If you’re targeting one gargantuan mass of a job market, you’re going to a) waste a lot of effort and b) not learn anything of much use anyway.  Find your market(s), and focus accordingly.  Not sure where or what your markets are?  Contact your friendly PubClub or PRSA representatives!  Chances are they’ll be happy to help, and they may even be able to offer a lead.

Gone is the stigma of the sixth-month gap on the résumé, Jodi R. R. Smith assured attendees . . . but that doesn’t mean interviewers won’t be able to figure out what you were or were not doing with that time.  Given the economy of the moment, it’s understandable that not everyone is employed sans gaps.  That said, when unemployed, don’t spend the downtime sitting on your posterior.  When a recruiter asks you what you’ve been doing with your time off, have a constructive answer: traveling, learning web design and HTML, volunteering, something.

LinkedIn logoUnderestimate not the power of LinkedIn, quoth Yoda (okay, he wasn’t there, but all panelists conceded on this one).  Once you’ve created your network with contacts in the real world, it’s your job to stay in touch with those contacts. LinkedIn makes this task incredibly easy.  Not only can you just shoot a quick E-mail via the site, you can also use your contacts to find possible leads.  Remember, a referred candidate will likely get more notice than random résumé #22.  LinkedIn also allows you to link to your blog, Twitter page and website, so recruiters can research you quickly more efficiently (so keep everything clean!).

Be your own PR person in your search for a PR job (sorry non-PR kids, but feel free to read anyway!).  That was the wise advice of Joe Burke, particularly for those of us who are fresh out of university and don’t have a portfolio full of success stories to tout.  Make your search strategy your success story.  Are you searchable?  Are your promoting the right expertise to the right people?

While a lot more information was shared yesterday, I think those were some pretty significant points.  Want to learn more?  Keep an eye on the PubClub’s blog: as far as I know, someone will post on it soon!  Still intrigued?  The next PubClub event will take place on Tuesday, February 23: Social Media Case Studies.  Click the link, read up, sign up and stop by!

Today’s Tunes
“Gimme Some Lovin’,” The Spencer Davis Group
“Forever,” Chris Brown
“Levon,” Elton John
“Pa’Bailar,” Bajofondo
“Chambermaid Swing,” Parov Stelar
“Satellite,” Dave Matthews Band
“Ooh La La,” Goldfrapp
“Why Does My Heart Feel So Bad?” Moby
“That’s the Way of the World,” Earth, Wind & Fire
“Ain’t No Sunshine,” Bill Withers
“Milk,” Kings of Leon

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What Happens When I Network?

March 25, 2009 at 2:31 AM (Happenings) (, , , )

I win VIP tickets to an International Twitter wine tasting.  What else?  I’ll gloat about this more as I get more info, but here’s what I have so far for you Boston wine aficionados (taken verbatim from my quarter-page advert):

The Second Glass and Dig present:
Wine Riot
250+ wines, food pairings, crash courses, snob-free!!!
Friday, April 17th, 2009
Trade Tasting: 2.00 – 5.00 P.M.
VIP Riot: 6.00 – 10.00 P.M. ($65.00) – I’ll be at this one!!
With Special Sustainable Wine Tasting, International Twitter Tasting and More!

Saturday, April 18th, 2009
Riot 1: 1.00 – 5.00 P.M. ($45.00)
Riot 2: 6.00 – 10.00 P.M. ($45.00)

The Cyclorama at the Boston Center for the Arts
539 Tremont St.
Boston, MA 02116

I’ve got to admit that I’m pretty stoked: this is the most that my business card has done for me so far.  If you’re planning on attending Friday night, shoot me a message!

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